Brevo vs Constant Contact

Detailed side-by-side comparison

Brevo

Free

Brevo (formerly Sendinblue) is a multi-channel marketing platform that combines email, SMS, chat, and CRM capabilities with a flexible pay-as-you-go pricing model. It stands out for allowing unlimited contacts while charging based on actual email volume, making it cost-effective for businesses with large contact lists.

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Constant Contact

From $12/mo

Constant Contact is a beginner-friendly email marketing platform specifically designed for small businesses and nonprofits. It emphasizes ease of use with intuitive drag-and-drop tools, excellent customer support, and built-in event management features to help businesses build customer relationships.

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Feature Comparison

Feature	Brevo	Constant Contact
Email Marketing	Unlimited contacts with pay-per-email pricing; drag-and-drop builder that can be occasionally glitchy	Contact-based pricing; extremely intuitive drag-and-drop editor with customizable templates and beginner-friendly interface
Marketing Automation	Includes automation capabilities across email, SMS, and transactional messaging with CRM integration	Offers basic autoresponders and marketing automation, but limited advanced automation compared to enterprise platforms
Multi-Channel Marketing	Comprehensive multi-channel approach with SMS marketing, live chat, Facebook Ads, and transactional email all included	Focused primarily on email with social media posting and integration; SMS available but less emphasized
Customer Support	Support can be slow to respond; strict account validation process may cause initial setup delays	Excellent customer support with live chat and phone options; known for being responsive and helpful
Additional Tools	Includes CRM, landing pages, signup forms, and transactional email capabilities in the platform	Built-in event marketing and registration tools; real-time reporting and analytics dashboard
Free Tier/Entry Pricing	Generous free tier available at $0/month with limited daily send volume; great for testing and small businesses	Paid plans start at $12/month with no free tier; more expensive than competitors for similar feature sets

Pricing Comparison

Brevo offers significantly better value for businesses with large contact lists due to its unlimited contacts model and free tier option, while Constant Contact charges per contact starting at $12/month. Constant Contact is more expensive overall but includes premium support and a more polished user experience.

Verdict

Choose Brevo if...

Choose Brevo if you have a large contact list but send infrequently, need multi-channel marketing (SMS, chat, email) in one platform, want a generous free tier to start, or prefer pay-as-you-go pricing flexibility.

Choose Constant Contact if...

Choose Constant Contact if you're a beginner who prioritizes ease of use and hand-holding support, run events that need registration tools, value reliable customer service via phone and chat, or are a small business or nonprofit that needs a polished, straightforward email marketing solution.

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Email Marketing

Pros & Cons

Brevo

Pros

+ Unlimited contacts (pay by volume)
+ SMS marketing included
+ Great free tier

Cons

- Drag-and-drop builder can be glitchy
- Support is sometimes slow
- Strict account validation

Constant Contact

Pros

+ Extremely beginner-friendly with intuitive interface
+ Excellent customer support including live chat and phone
+ Strong deliverability rates and reputation
+ Built-in event management and registration features

Cons

- More expensive than many competitors for similar features
- Limited advanced automation compared to enterprise platforms
- Additional costs for features like social media ads