Constant Contact vs GetResponse

Detailed side-by-side comparison

Constant Contact

Constant Contact

From $12/mo

Constant Contact is a beginner-friendly email marketing platform tailored for small businesses and nonprofits who need straightforward campaign creation and contact management. It stands out for its exceptional customer support, intuitive interface, and built-in event management capabilities that go beyond basic email marketing.

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GetResponse

GetResponse

Free

GetResponse is a comprehensive all-in-one marketing platform that combines email marketing with webinar hosting, landing pages, and conversion funnels. It offers more advanced automation features and a broader toolkit for businesses looking to manage multiple aspects of their digital marketing from a single platform.

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Feature Comparison

FeatureConstant ContactGetResponse
Email Editor & TemplatesDrag-and-drop editor with customizable templates focused on simplicity and ease of use for beginnersDrag-and-drop creator with 500+ professional templates offering more variety and design options
Marketing AutomationBasic automation and autoresponders suitable for simple workflows, but limited compared to enterprise solutionsAdvanced automation workflows with visual builders and more sophisticated trigger options at competitive pricing
Landing Pages & FunnelsNot included as a core feature; focuses primarily on email marketing and event pagesBuilt-in landing page builder and complete conversion funnel creation tools included in the platform
Webinar HostingNot available; offers event registration and management but not webinar hostingIntegrated webinar platform included (on higher-tier plans) for hosting live and on-demand webinars
Customer SupportExcellent support with live chat, phone support, and extensive resources; known for helping beginnersStandard support options with email and chat; good resources but less emphasis on hands-on assistance
Pricing StructureStarts at $12/month but can be more expensive overall; additional costs for premium features like social adsStarts at $0/month with a free plan; generally more affordable with more features included at each tier

Pricing Comparison

GetResponse offers better value with a free plan option and more features included at lower price points, while Constant Contact starts at $12/month and charges extra for advanced capabilities. GetResponse provides more bang for your buck if you need an all-in-one solution, though Constant Contact's pricing reflects its superior customer support.

Verdict

Choose Constant Contact if...

Choose Constant Contact if you're a small business or nonprofit that values simplicity, needs excellent hands-on customer support, and wants built-in event management features. It's ideal for beginners who prioritize ease of use over advanced functionality and don't mind paying a premium for reliability and support.

Choose GetResponse if...

Choose GetResponse if you want an all-in-one marketing platform with advanced automation, landing pages, and webinar capabilities at a more competitive price point. It's perfect for small to medium businesses ready to handle a slightly steeper learning curve in exchange for more comprehensive marketing tools and better overall value.

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Email Marketing

Pros & Cons

Constant Contact

Pros

  • + Extremely beginner-friendly with intuitive interface
  • + Excellent customer support including live chat and phone
  • + Strong deliverability rates and reputation
  • + Built-in event management and registration features

Cons

  • - More expensive than many competitors for similar features
  • - Limited advanced automation compared to enterprise platforms
  • - Additional costs for features like social media ads

GetResponse

Pros

  • + Comprehensive all-in-one platform with webinar capabilities
  • + User-friendly interface with extensive template library
  • + Strong automation features at competitive pricing
  • + Excellent deliverability rates and email performance

Cons

  • - Learning curve for advanced automation features
  • - Webinar features only available on higher-tier plans
  • - Limited integrations compared to some competitors