Constant Contact vs Loops

Detailed side-by-side comparison

Constant Contact

Constant Contact

From $12/mo

Constant Contact is an established email marketing platform tailored for small businesses and nonprofits who need an accessible, all-in-one solution for email campaigns, contact management, and audience growth. It emphasizes ease of use with drag-and-drop tools and includes unique features like event management and registration, backed by strong customer support.

Visit Constant Contact
Loops

Loops

Free

Loops is a modern email platform built specifically for SaaS companies and product teams, combining transactional and marketing emails in one developer-friendly solution. It offers a clean interface with React Email support and event-based automation, designed for teams who value simplicity and technical flexibility over extensive feature sets.

Visit Loops

Feature Comparison

FeatureConstant ContactLoops
Email EditorDrag-and-drop editor with extensive library of customizable templates designed for small businesses and nonprofitsVisual editor with React Email support, allowing developers to build custom emails with code or use the interface
Automation CapabilitiesMarketing automation with autoresponders and workflows, plus social media scheduling and posting integrationEvent-based automation and triggered campaigns focused on user behavior and product actions, ideal for SaaS onboarding flows
Developer ExperienceLimited API access and integrations; primarily designed for non-technical users with GUI-based workflowsRobust API and SDK integrations with excellent documentation, built for engineering teams to integrate directly into products
Email Types SupportedPrimarily marketing emails, newsletters, and promotional campaigns with event registration capabilitiesBoth transactional emails (password resets, receipts) and marketing campaigns unified in one platform
Customer SupportExtensive support including live chat, phone support, and extensive training resources for beginnersDocumentation-focused support with responsive team; best suited for technically proficient users who can self-serve
Additional FeaturesBuilt-in event marketing and registration tools, social media management, and ads integrationStreamlined feature set focused on core email functionality with fast delivery and minimal complexity

Pricing Comparison

Constant Contact starts at $12/month with additional costs for advanced features, while Loops offers a free tier to start and generally more affordable pricing for SaaS teams. Constant Contact provides more bundled features like event management, whereas Loops focuses on core email functionality at a lower price point.

Verdict

Choose Constant Contact if...

Choose Constant Contact if you're a small business or nonprofit needing an all-in-one solution with event management, social media integration, and extensive hand-holding support. It's ideal for non-technical teams who value ease of use and comprehensive features over developer flexibility.

Choose Loops if...

Choose Loops if you're a SaaS company or product team that needs both transactional and marketing emails in one platform with strong developer tools and API access. It's perfect for technical teams who want a modern, streamlined solution without paying for unnecessary features.

Get Your Free Software Recommendation

Answer a few quick questions and we'll match you with the perfect tools

1/4

Select the category that best fits your needs

Email Marketing

Pros & Cons

Constant Contact

Pros

  • + Extremely beginner-friendly with intuitive interface
  • + Excellent customer support including live chat and phone
  • + Strong deliverability rates and reputation
  • + Built-in event management and registration features

Cons

  • - More expensive than many competitors for similar features
  • - Limited advanced automation compared to enterprise platforms
  • - Additional costs for features like social media ads

Loops

Pros

  • + Clean, intuitive interface designed for modern product teams
  • + Strong developer experience with excellent documentation
  • + Fast email delivery with high deliverability rates
  • + Affordable pricing compared to enterprise alternatives

Cons

  • - Relatively new platform with smaller feature set than established competitors
  • - Limited advanced automation compared to tools like ActiveCampaign
  • - Smaller template library and integrations ecosystem