Copper vs Nutshell

Detailed side-by-side comparison

Copper

From $9/mo

Copper is a CRM purpose-built for Google Workspace users that automatically captures relationship data from Gmail, Calendar, and other Google apps. It eliminates manual data entry through deep Google integration and provides visual pipeline management with minimal setup required.

Visit Copper

Nutshell

From $16/mo

Nutshell is an all-in-one CRM and email marketing platform designed for small to medium-sized B2B teams seeking powerful sales automation without complexity. It combines contact management, pipeline tracking, and built-in email marketing in a single intuitive platform, eliminating the need for separate marketing tools.

Visit Nutshell

Feature Comparison

Feature	Copper	Nutshell
Email Integration & Automation	Native Gmail integration with automatic email tracking and data capture from Google Workspace, plus Chrome extension for browser-based access	Built-in email marketing platform with automation capabilities, plus integrations with both Gmail and Outlook for email tracking
Pipeline Management	Visual pipeline with customizable stages that automatically updates from Google Workspace interactions	Visual sales pipeline management with reporting and forecasting capabilities for deal tracking
Data Entry & Automation	Automatic data capture from Gmail, Calendar, and Google apps eliminates manual entry, with relationship intelligence mapping from email interactions	Task and workflow automation features, though requires more manual data entry compared to Copper's automatic capture
Marketing Capabilities	Email tracking and basic automation focused on sales, no dedicated marketing platform included	Full built-in email marketing platform with automation, eliminating need for separate tools like Mailchimp or Constant Contact
Reporting & Analytics	Basic reporting capabilities suitable for straightforward sales tracking, less robust for advanced analytics needs	Robust reporting and analytics with sales forecasting capabilities designed specifically for small to medium teams
Third-Party Integrations	Deep Google Workspace integration as core strength, plus mobile apps, but fewer general third-party integrations	Integrations with Gmail, Outlook, Slack, Zapier, and other platforms, though fewer total integrations than enterprise competitors

Pricing Comparison

Copper starts at $9/month making it more affordable entry-level, while Nutshell starts at $16/month but includes built-in email marketing that would otherwise require a separate subscription. Nutshell may offer better overall value for teams needing both CRM and marketing automation in one platform.

Verdict

Choose Copper if...

Choose Copper if your team heavily uses Google Workspace and you want automatic data capture that eliminates manual CRM entry. It's ideal for Google-centric teams who prioritize seamless integration over advanced marketing features.

Choose Nutshell if...

Choose Nutshell if you need an all-in-one solution combining CRM and email marketing, or if your team uses mixed email platforms (Gmail and Outlook). It's perfect for B2B teams wanting robust reporting and built-in marketing without managing multiple tools.

Get Your Free Software Recommendation

Answer a few quick questions and we'll match you with the perfect tools

1/4

What type of software are you looking for?

Select the category that best fits your needs

CRM

Pros & Cons

Copper

Pros

+ Seamless integration with Google Workspace eliminates double data entry
+ Intuitive interface requires minimal training
+ Automatic relationship mapping from email interactions
+ Mobile apps for iOS and Android

Cons

- Limited customization compared to enterprise CRM platforms
- Less effective for teams not using Google Workspace
- Reporting capabilities are basic for advanced analytics needs

Nutshell

Pros

+ Highly intuitive interface with minimal learning curve
+ Excellent customer support with real humans
+ Built-in email marketing eliminates need for separate tool
+ Robust reporting and analytics for small teams

Cons

- Limited customization options compared to enterprise CRMs
- Advanced automation features require higher tiers
- Fewer third-party integrations than competitors like HubSpot